Only a few years back, we were publishing pieces on how mobile gambling was beginning to take off. Many online casinos still hadn’t properly transitioned to mobile websites, but a lot had. It became clear: mobile gambling was the way that gambling was heading.
At the time, online casinos didn’t need to offer a mobile gambling, it just meant more business for them if they did. Nowadays? If an online casino doesn’t offer a mobile gambling, then its business is dead in the water.
Mobile is how most people prefer to interact with their mobile casinos nowadays, and considering the industry is rapidly growing (the worldwide online casino industry is set to increase by 300% between 2017 and 2027), it is fair to say that mobile casinos are the future of the industry, to an extent. Let’s discuss.
They Won’t Replace Land-Based Casinos
Mobile gambling won’t replace land-based casinos. Sure, there are more live gambling options available through mobile casinos, but the experience isn’t quite the same. Yes, you gamble, but gambling at a land-based casino is different. It is a far more social experience. You get to go out and do something, rather than sit with a phone in your hand. You can also gamble far larger sums at land-based casinos.
Also, mobile casinos (and online casinos in general) are targeting a completely different market from land-based casinos, so don’t expect your land-based favourites to disappear soon. Not that the UK has a huge number of them anyway.
Mobile Casinos are the Most Popular Way to Gamble Online
Mobile casinos will continue to gain traction in the world of online gambling, though. They are already the most popular way to gamble online.
We don’t think that mobile casinos will completely replace computer-based gambling, though. There is a lot of fun to sit at your computer, particularly if you’re gambling a lot in one go (or playing games like online poker). Nevertheless, for casual players, mobile gambling represents the way forward.
Mobile Gambling Will Reach People Who Don’t Own Computres
This may surprise you, but many people no longer own computers. Yes, they still have their niche. People use them at work. But more and more homes are ditching the idea of laptops and computers, unless 100% necessary. Most people can do whatever they need with a phone or tablet.
If we didn’t have mobile gambling, then these people wouldn’t be able to gamble online. Online casinos would be throwing away a good chunk of their player base.
Will Introduce More Casual Gamblers to Gambling
The main reason why mobile casinos are the future of the industry is that they will pull in the more casual gamblers. While casual gamblers don’t tend to spend a whole lot of money on gambling – a couple of quid here and there – but there are so many of them that it quickly adds up.
If you’re paying attention to the online casino industry, you notice there is a greater trend towards creating more casual games, especially slot machines. Many slot machines nowadays are much simpler, and some have very similar aesthetics to popular mobile games.
Their primary goal is to appeal to these casual gamblers. They are much more likely to have a phone in their pocket. Besides that, they are much more likely to pull that phone out for a few spins of a slot machine on their morning commute
More Portable Gambling Means More Access to Gambling
The days of being tied to a computer for gambling are over. With just a smartphone and internet access, you’re ready to play anytime, anywhere. Greater access to gambling means more people are likely to gamble.
It is even becoming easier to get money into your online casino account through your mobile device. For example, we’re seeing a rise in the number of pay by mobile casino options where you can pay for gambling using your phone bill (within limits).It is the greater access to gambling that has resulted in the rise of online gambling in the United Kingdom.
Mobile Casinos are the Future of the Gambling Industry
Mobile casinos have been firmly established as the future of gambling. The bulk of people who gamble online are now using mobile devices to gamble, thanks to the more casual nature of it.
While we can’t imagine that mobile casinos will replace land-based casinos completely, nor will they replace computer-based gambling, we do expect the bulk of money generated for online casinos will come from their mobile players.